The Hispanic or Latino population is by far the fastest-growing of any group in the United States. In Virginia alone, the numbers increased by nearly 44 percent from 2010 to 2020 compared with an overall population growth rate of 8 percent. Latinos are not politically monolithic because of differences in cultures, beliefs, nations of origin and practices among Latino peoples. In 2020, former president Donald Trump’s campaign in Florida invested heavily in targeting an array of distinct Latino nationalities, not just the Cuban American community. Latinos overall are more religious and socially conservative than Whites, predisposing them more toward the GOP than the Democrats on social issues such as abortion and LGBTQ rights and school prayer, the authors say. In 2016, Republican nominee Ed Gillespie inexplicably adopted campaign tactics Trump had modeled,
The Latino vote went 2-1 for Democrats in Virginia that year. By last year, Republicans had learned from their 2017 debacle. The GOP fielded the most diverse statewide ticket in Virginia history. How well it worked is unclear. But this much is clear: In 2021, the GOP addressed drubbings in every Virginia election at every level since Trump first appeared on the ballot.